Still not using Fuzzy matching?

Too bad, because it can benefit your users and your data quality  …


Nowadays almost all databases have fuzzy search capabilities. And you should use them.

It can be annoying when an app or a website is not able to find the information you are looking for.

Take for example the local store that cannot find your details while you are paying and want to have added your saving points, or that cool song whose approximate name you know, but your favourite Streaming Music service needs the exact name to find it.

In many cases, users either give up, use the wrong data, or re-enter data causing duplicates.

By offering Fuzzy Search capabilities, you benefit on several fronts: Users can find their data easier, faster. And your resulting data-set is of better quality.

And Both happy users and good data quality is what will benefit you in the long run.

So, don’t lean back to wait for a new system that prevents an increase of dirty data. Add some standard fuzzy matching database features, or make use of separate search solutions like Solr or Elasticsearch.

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